There’s a reason that people say, “you can’t read the label from inside the bottle.”

Because contrary to what you might think, copy isn’t about writing, it’s about listening.

Which brings me to my superpower.

Hi! I’m Nicole. I’m the Word Nerd that helps you get the story of your business out of your head and on paper. (Not as easy as it sounds.)

I am a secret decoder ring that translates your unique voice, values, and vision into messages that create connections with your customers.

But once upon a time, I was a teacher.

Every day, I would listen to my learners, and to understand their needs, I would have to listen more deeply to hear the words *behind* the words.

In order for them to succeed, I had to decode the messages they were sending in and reflect back the information they needed in a way that made it meaningful and purposeful to them. 

Now, as a copywriter, my clients, just like my students, need someone to hear their ideas and translate them into messages that resonate and create connections with their audience.

By listening, interpreting, and reflecting, I hone and shape your messaging to let more of YOU come through in your copy. 

The more I unearth your unique personality and charm and infuse it into your copy, the more your audience is able to see all of the really good, juicy, quirky, charming stuff that makes your brand so much more relatable.

You know, that Know, Like, and Trust factor? Great copy brings that out.

So, if you’re done with trying to shove your brand and personality into one-size-fits-none copy templates, or if you are tired of trying to wing it writing your own messaging only for it to fail to connect with your target market, let’s talk.

I can’t wait to hear what you have to say!